Fiat –

Boob Job

It is a typical commercial Argentinean, with humor and aesthetics that have become used to seeing in recent years. Still, fun and provocative.

Leo Burnett Argentina is introducing the new Fiat Palio to men in a completely striking way. As noted in the :60 spot's tagline, "the car for the best time of your life," this campaign highlights the memorable moments in our lives. This particular spot, "Boob Job," covers a very monumental moment in a couple's relationship.

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